Global Alliance Launches Recognition Program for Young Communicators

The Global Alliance for Public Relations and Communication Management, the global confederation of leading communication associations, of which Aberje is a board member, has launched the #NextInLine Responsible Communicators’ Recognition program. This initiative is part of the 2024 Students and Young Professionals (SYP) Month celebrations, aligning with this year’s theme of responsible communication. The program aims to recognize and celebrate young communicators who are making a difference by practicing ethical, transparent, and responsible communication—crucial elements for the future of the profession.

Each year, the Global Alliance celebrates Students and Young Professionals (SYP) Month as part of its ongoing commitment to fostering a supportive community that inspires and develops the next generation of leaders in public relations and communication. The initiative spans six global regions and seeks to identify students and young professionals who demonstrate leadership and a commitment to best communication practices.

Nominations Now Open

If you know a student or young professional making a difference through responsible communication, submit your nomination today.

What nominators must do:

1. For South and Latin America, nominations should be submitted via email to the President of the Brazilian Latin America Regional Council, Hamilton dos Santos, CEO of Aberje – Brazilian Association for Business Communication, at diretoria@aberje.com.br.

IMPORTANT: The email cao@globalalliancepr.or must be copied on the message.

2. All nominations must be submitted by October 30, 2024.

3. Please include a brief profile summary of the nominee in the body of the email.

For more information and to check the designated Regional Chair Leader of other regions, click here.

What the nominee must do: Once nominated, candidates are required to submit an essay of 250 to 650 words, reflecting on their understanding and application of responsible communication. The essay should address one of the following topics and follow specific formatting guidelines: PDF format, Arial font, size 11, 1.5 line spacing, and 1” margins.

Essay Discussion Topics

Navigating Digital Ethics:

• Challenges of misinformation and AI-generated content.
• Best practices for maintaining credibility and trust in digital communication.

Transparency and Responsibility in Public Relations:

• The role of transparency in building public trust.
• Case studies of successful and unsuccessful crisis communications.

Communicating Sustainability and Corporate Social Responsibility (CSR):

• How to authentically promote corporate social responsibility initiatives.
• The importance of aligning communication with practice.

Cultural Sensitivity and Inclusivity:

• Strategies to ensure communication is culturally sensitive and inclusive.
• Avoiding stereotypes and promoting equality in global communication.

Privacy and Data Security:

• The importance of safeguarding stakeholder privacy in communication.
• How to communicate data usage practices with transparency.

Nominees are also required to sign the #NextInLine Manifesto, which is available here.

Eligibility:

1. Nominees must be recommended by universities, organizations, agencies, or brands within their region.
2. Submit an essay (250-650 words) on the predefined topics by October 30, 2024. 
3. Signing the #NextInLine Manifesto is also mandatory.

Each region will select the top 10 responsible communicators, chosen by the Presidents of the Global Alliance Councils in each region based on predefined evaluation criteria. In total, 60 global winners will be announced during the #NextInLine Hero Web Conference on November 6, 2024, and will receive the title of #NextInLine Responsible Communicators, distinguishing themselves as examples to be followed in the global communication market.

The conference will take place virtually, with specific times scheduled for each region. All winners will receive a recognition certificate.