Arteris reduces by 46% the number of fatalities in its concession roads
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On May 11, 2011, the United Nations (UN) decreed the Decade of Action for Traffic Safety, which provides for the halving of traffic accidents with victims in the period between 2011 and 2020. Arteris has conducted annual communication campaigns in the nine concession roads it manages in Brazil. In addition, the company invests in road infrastructure, promotes awareness campaigns and offers support to users. The results are now surfacing.
After a fall of 11% in December 2018, the reduction in the number of fatalities reached 46% on roads administrated by Arteris between 2010 and 2018. It represents 472 lives preserved in eight years. The result puts the group close to meeting the UN target of a 50% reduction by 2020. The types of accidents that decreased the most were: rear-end collision and rollovers (21%) and run-overs (18%).
Three roads had already reached the UN target. Together, Arteris Régis Bittencourt (BR-116 between São Paulo and Curitiba), Arteris Planalto Sul (BR-116 between Curitiba and the border the states of Santa Catarina and Rio Grande do Sul), and Arteris Fluminense (BR-101 between the city of Rio de Janeiro and the border with the state of Espírito Santo) they stretch for more than 1,200 kilometers long. In the last ten years, Arteris invested around 19 billion BRL in all the group’s concessions.
The group also works with traffic awareness actions, such as the Arteris School Project, created 16 years ago to develop activities related to traffic safety with teachers and students of the public system. The Arteris Forum, an international event to discuss how to promote the reduction of accidents in Brazil, held since 2014, became a reference and has already had its format replicated in Chile and Argentina.
COMENTÁRIOS:
Destaques
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- Conselhos Deliberativo, Consultivo e Fiscal da Aberje se reúnem em São Paulo
- Quarta reunião do Comitê Aberje de Mensuração reforça papel da liderança na estratégia de dados
- Quarta reunião do Comitê Aberje de Comunicação e Engajamento ESG explora desafios e oportunidades da Comunicação Interna
- Mestrado Profissional em Comunicação e Cultura de Dados, parceria entre Aberje, FGV e Fundação Itaú, divulga lista de aprovados
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